Think long term . Im buying.Many investors are counterproductive The most basic principle of investing is to buy low and sell high.This is easy enough to understand; but sometimes, our instincts work against us.When the market sells off, like it has over the past couple of weeks, our instinct can be to get out before our stocks drop further. And when things keep going up, like they did the first half of this year, our instincts tell us to throw more money in and take advantage of the upward momentum however this is the exact opposite of how you should be investing. The absolute worst thing you can do when stocks are falling is to panic and sell. Instead, you should look at it as an opportunity to get into your favorite stocks at a discount.Take a look at the 2008 financial crisis when the market was selling off with no bottom in sight. If instead of panicking, you decided to pick up some cheap shares of great businesses;buy because you will thank yourself 2-3 yrs from now for buying.

So Apple is down $5 a share from the release date- about 5% so you are out ￡20,000 - while it hurts, it is hardly devastating. If you can't take a 5% hit, you should be invested in mutual funds or nice safe government bongs instead of individual stocks.

Give it time and you will be fine. It is down less than 5%. However, you should never put all you investment assets in one stock.

Help? How?

Faint hearted people TURN AWAY. Don't tell me im an idiot, because i already know this.

About a week before the release of the iphone 6 Plus, my son (23) had a birthday party to which i was invited to in Camden, London. The night turned pretty messy since all his friends are hardcore university party-goers, so, i ended up pretty special, too.

One of my sons friends is currently studying business within the city and started a drink-enduced conversation with me about how well my stocks/portfolios were doing etc.

LONG STORY SHORT. I ended up with ALL 16 people from the dinner party back at my house while we played drinking games.. with a twist. Remember the release of the iPhone 6 Plus? Yeah. I woke up the next morning and it turns out i rinsed all my 16+ years of hard speculation and stress, putting all my ￡388,000+ Worth of assets INTO APPLE!!!!!!!!!!!

The iphone 6 plus release was shambles as the phone bent so now im SCREWED! and to TOP things off, after having a panic attack when i realised my mistake i then spent a lot of time in-and-out of the hospital, during this time my assets stayed within APPLE!!!!! ****! ****! HELP!