You need to study the history of investing to realize how rational investors can make some VERY irrational investments. Particularly interesting is the "Tulip Bulb" frenzy of the 1600's. Makes buying WWE similar to buying Treasury Bonds.
Why does WWE stock trade at 140 times earnings despite the fact there is barely any growth. Also they pay out in their dividend double what they make each year? I dont suspect I'll get a logical answer on here but ya never know :P